By A Mystery Man Writer
Mumbai: Research indicates that 1 out of every 3 girls quit playing sports when puberty hits versus 1 out of 10 boys. To drive home this point, Blissclub - an activewear brand for women - launched a 2-day campaign #SportThatGirl on LinkedIn. On day 1, female employees from LinkedIn changed their designations to indicate a career in sports. Feeds were flooded with new job updates. The objective of this campaign is to prevent women from giving up on sports and eliminate the associated stigma.
Campaign - New Launches
Blissclub
Blissclub Launches Bitchclub In An Effort To Get Women To Put Themselves First
Blissclub encourages women in sports to pursue dreams and defy stereotypes
Blissclub launches innovative new campaign – a 100-Day Buy & Try policy - Images Business of Fashion
Blissclub Campaign Champions Women's Fitness: A Call for Shared Responsibilities, by Marxtral Editors, Marxtral, Feb, 2024
Campaign - New Launches
Campaign - New Launches
Blissclub launches latest campaign- 'Move Uninterrupted'
Blissclub champions uninterrupted fitness for women, Advertising