Consumer Insights & Disasters

A lot is discussed and published on ‘successful’ consumer insights and research in the creation of breakthrough products or innovation. We seldom realize that behind such favorable outcomes lie a plethora of failed attempts, launches and execution.

PDF) Vulnerability and Resilience in Natural Disasters: A Marketing and Public Policy Perspective

Many Americans aren't prepared for a natural disaster

Crisis Management Market to cross $220 Bn by 2032, Says

The rise of Cannabis in FM'C'G

Enhancing Disaster Recovery and Network Resilience: Insights and Best Practices

Information & Technology Market Research Reports and Analysis

Equifax (EFX) Disaster Could Lead to Government Legislation to Protect Consumer Data - TheStreet

Srikrishnan Shivakumar posted on LinkedIn

The Growth of Trends

Natural Disasters Hitting Economic Data