Creating a Lovable Brand — Digitally, SB + G

If your brand had a dating profile, would your ideal customer swipe right? It may sound silly but let’s face it: You, as a business owner, have about 3 seconds to convince your target audience to engage with your content based solely on their first impression. Sound familiar? I shamefully do the e

How to Build a Lovable Brand

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How to Build a Lovable Brand

Consumer strategy helps figure out how to use brand love

Consumer strategy helps figure out how to use brand love