Women's Sports Growth = Marketing Opportunities - LEARFIELD

Commentary by LEARFIELD CMO Jennifer Davis, as appears in MediaPost on Dec. 10, 2021 Full Online Article The NCAA recently announced that the Division I Women’s Basketball Championship will use the “March Madness” branding beginning with the 2022 tournament.  This change is not only a testament to the growth of women’s college basketball, but all […]

Brands Should Double Down On The Growing Presence Of Women in Sports

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W&L Athletics Tied for 21st in Fall LEARFIELD Directors' Cup Standings - Washington and Lee University

Women's Sports Growth = Marketing Opportunities - LEARFIELD

What if women's sport went its own way? - SportsPro

UNI Athletics extends multimedia rights relationship with Learfield through 2030; Welcomes Mike Murray as General Manager of Panther Sports Properties - UNI Athletics

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ZIPS Teams with Learfield and South Carolina to Create NIL Opportunities - NIL Portal

2021 LEARFIELD Intercollegiate Athletics Forum