Brands Target Tween Girls In Bid To Keep Them As Longtime Customers

Brands increasingly see tweens as a distinct consumer group. From menstruation products to underwear, advertisers are targeting young girls in an informal tone to gain loyal customers earlier on.

Brands Target Tween Girls In Bid To Keep Them As Longtime Customers

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Brands Target Tween Girls In Bid To Keep Them As Longtime Customers

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