Bramancing the Braless: Notes on Nine Lingerie Startups

Patricia Marx writes about bras that she and a group of friends tested from the e-commerce lingerie startups CUUP, Adore Me, True & Company, Third Love, KIT Undergarments, Negative Underwear, Nuudii System, Harper Wilde, and Soma.
Patricia Marx writes about bras that she and a group of friends tested from the e-commerce lingerie startups CUUP, Adore Me, True & Company, Third Love, KIT Undergarments, Negative Underwear, Nuudii System, Harper Wilde, and Soma.

media./photos/622f705924b3e0e70317657

DRESS THE PART IN CUUP Alcoholic drinks, Occasion dresses, Alcohol

Swoobie New York NY

4 Niche Lingerie Startups to Watch - Fashionista

Shopping, Page 2

Shopping, Page 2

Can a plant-based bra help lingerie's sustainability gap?

Patricia Marx Latest Articles

E-Commerce The New Yorker

E-Commerce The New Yorker

Adventures in bra making

How Underwear Startups Are Rewriting The Rules On Lingerie Victoria's Secret has dominated the lingerie space for decades. But today, the industry is heading in a new direction and leaning towards

Swoobie New York NY

Going braless, to help our bodies breathe better and live better