Hanes Adds SuperSoft Styles to Originals Collection, Its Softest Innovation in More Than a Century

Hanes, the No. 1 brand of basic apparel in the U.S., is launching a new 'The Great Softening' campaign featuring Hanes® Originals with SuperSoft fabrics. The collection aims to provide modern styles without compromising on comfort, utilizing luxurious bamboo viscose fabrics.
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