Parade to be bought by Fruit of the Loom licensee Ariela

Gen Z Favorite Underwear Brand Gets Scooped by Fruit of the Loom Licensee — Retail Bum, by Retail Bum

Parade Acquired by Intimates Company Ariela & Associates International

Parade Joins Ariela & Associates Portfolio

Underwear Brand Parade Sold To Lingerie Manufacturer Ariela, 55% OFF

EXCLUSIVE: Ariela & Associates Inks Deal to Purchase Curvy Couture

At failed Gen Z underwear startup Parade, employee firings were often announced to the entire staff on Slack

what version of the little mermaid is this company doing? : r/musicals

Meet Parade’s sustainable take on the timeless mid-rise brief with a breathable mesh panel, 360° stretch, and an ultra-soft feel that moves when you

Parade Launches a New Category: Bralettes » Press Release

Ariela & Associates snaps up Parade to expand global reach

Fruit of the Loom returns for younger audiences with 'Fruitisms' campaign

Gen Z underwear start-up Parade snapped up by Fruit of the Loom license -holder