Mixt by Nykaa Fashion - World Brand Design Society

Yellow has sought to build Mixt based on a Fast-paced, Inclusive, Expressive, and Thriving motto that best defines the audience. To portray it less as a fashion apparel brand and more as an outlet for self-expression. The brand Mixt is tailor-made for Gen Z and the values they represent. The target audience is constantly on […]

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