Does Unilever's Slim-Fast fail signal the end of weight management as we know it?

By A Mystery Man Writer

Fourteen years after Unilever spent $2.3bn (€1.7bn) to buy Slim-Fast, it has sold up for an undisclosed sum to a private equity player. Analyst and author Julian Mellentin tracks the decline of a mega-brand and considers what he sees as a category in crisis.

Does Unilever's Slim-Fast fail signal the end of weight management

Weight management - Food

Weight management - Food

Unilever - Food

Unilever - Food

Nutrition - Food

Unilever - Food

Americans spurning traditional weight loss regimes, Packaged Facts

©2016-2024, travellemur.com, Inc. or its affiliates