Why Market Segmentation is crucial to your business success!

Most startups fail because they build a product or identify a service they can deliver—then they try to find customers to buy what they’re selling. This approach is all wrong.

Understanding the dominant and the subtle part of packaging design through Semiotics

Why Market Segmentation is crucial to your business success!

What's the biggest problem with my clients? Consistency beats genius., Allan Dib posted on the topic

Mastering Market Segmentation: The Key to Targeted Success

Allan Dib on LinkedIn: If you're only going to read three books on marketing, make sure it's…

Allan Dib en LinkedIn: Your expectations are off. So many business owners think I'll invest in…

Allan Dib on LinkedIn: I hope you're getting a lot of love today. Here's my love letter to…

Stakeholder Segmentation: Why you need one and video personas

11 hacks for writing more engaging LinkedIn posts

How to create a lead magnet, step-by-step

KFC Australia's formula for $1 french fries: A campaign that changed the perception of the product., Allan Dib posted on the topic

Allan Dib on LinkedIn: If you're only going to read three books on marketing, make sure it's…