Skims and the NBA: A Masterclass in Brand Repositioning
By A Mystery Man Writer
At the convergence of fashion and sports marketing.
Following Shai Gilgeous-Alexander's Success with Kim Kardashian's
How Tyrese Haliburton exploited his own mistake
Alex Frias on LinkedIn: How Kanye And Adidas 'Yeezy-Hacked' The Business Model Of Celebrity…
NBA and Kim Kardashian's Skims in sponsorship deal
Sandy Archila on LinkedIn: #adweek #mentee #mentor #marketingleadership #marketing
Erin Schmidt on LinkedIn: #canneslions2023
say what you want about Kim, she's out here teaching a business
Hoops Culture and Community Collide at Mtn Dew and Ruffles' NBA
Ronnie Singh on LinkedIn: Skims and the NBA: A Masterclass in Brand Repositioning
Courtney Worthman on LinkedIn: Engaging with the brilliant minds at NYU to share insights on PR…
Kim Kardashian's SKIMS brand becomes official partner of NBA
- How Kim Kardashian's Skims revolutionised shapewear: the reality TV star's brand is worth US$4 billion, worn by SZA, former Victoria's Secret models, The White Lotus stars – and the US Olympics team
- Kim Kardashian's SKIMS brand announced as official underwear partner of the NBA, WNBA and USA Basketball
- Kim Kardashian's Skims Is Now Worth $3.2 Billion
- Skims Mens: The New Collection from Kim Kardashian's Billion-Dollar Brand - Glazia
- Kim Kardashian Skims Brand Pop-up, Expanding Into Men's, Retail Stores
